As part of the Spark lead scoring process; asking the customer for a review is one of the last steps in the standard sales process.
note: the article photo is not the vehicle in questions. It was a F250 Super Duty : }
When sales has executed a closed deal part of the process is to conduct and exit interview and ask for a review from satisfied customers.
Here is an example of this process that worked on me and earned this tire company a review from a local guide on google reviews.
At the completion of the sale and forking over $1500+ for new tires I was not skipping out the door wanting to give this company a glowing review. The sales manager had a bit of an attitude and my sales person seemed to be the new guy without a lot of answers.
I was provided my receipt with this:
When this was handed to me they stated that James the tech that did the work would receive free lunch on Friday for a 5* review.
In my case I had a shake from the previous tires between 65-75 miles per hour and with the sales manager I selected tires that would be less likely to have this issue.
Speeding home for the initial test.. No more shake!!
Because I have empathy for the guys that work in the back this gave me motivation to provide a 5 star review for James even though I never met him. I was happy with the tires so I provided the review without the added details I put here because I wanted the installer to get a free lunch.
